Well, friends, today, we ate a live frog. And tomorrow we intend to eat another one.

But before you call PETA, let us explain what we mean.

We’re reading a book right now called Eat That Frog: 21 Ways to Stop Procrastinating and Get More Done in Less Time by Brian Tracy, and it’s been such a great reminder to stay vigilant when it comes to productivity.

Tracy’s book is built around an old quote from Mark Twain where he famously said,  “Eat a live frog every morning, and nothing worse will happen to you the rest of the day.”

we all have “frogs” in our life

The premise of the book is that we all have “frogs” in our life. And nobody wants to eat a live frog. It’s challenging, unpleasant and ugly. The “frog” is whatever big, hairy, unpleasant thing we don’t want to do in our business or our lives because it’s going to be really hard or uncomfortable or unpleasant. But what the author found is that the world’s most successful people eat their frog first, which leads to more efficiency, momentum and
productivity. It’s been such a great reminder that if we want to save time, get more done, feel more motivated, and ultimately be more successful, we have to be intentional about planning. The same way Dave Ramsey recommends you spend every dollar “on paper, on purpose,” before the month begins, Brian Tracy suggests that we also have to plan out and write down exactly how we’re going to spend our time each day.

At first glance, planning out a daily to-do list might seem like a time-sucker, but in actuality, it’s a momentum builder. Every minute spent planning saves up to ten minutes in execution,  which means the average person can save up to two hours of work time per day, just by being organized and intentional.

To organize our “frogs”  and all of our other to-do tasks, we use Trello, which is a visual to-do list that’s totally free to use. We each have separate boards with our own to-dos, and then organize our lists by “Urgent” and “On-Going.” The thing we love abut Trello is that we can drag, drop and re-arrange our tasks as much as we want, which means we get to constantly evaluate and prioritize the most important thing. And when we think of something else we have to do while we’re in the middle of the task, we throw it on Trello and forget about it until we’re done with our current task. The biggest “frog” always gets moved to the top of the urgent list, and we work our way down from there. It’s been such a helpful tool for us the last year or two that now we can’t imagine getting anything done without it! We’ve had so much more success eating our “frogs.”

So tomorrow, we hope you’ll ask yourselves the same question we asked ourselves this morning: “What is my frog?”

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p.s. If one of the things you’ve been putting off in your business is education, we want to encourage you that one of the best things we did for our business was invest our time and resources into education. As we mentioned last week, Creative at Heart is coming to Denver (yay!) and we’re so honored to be speaking there about how great businesses tell great stories, so we just wanted to remind you that their free webinar is tonight at 9PM EST! They’ll be sharing all about the Creative at Heart experience, so if you’ve been thinking about attending a conference but just aren’t sure if it’s the right fit for you, you can sign up to tune in here! Hope to see you in Denver!


filed in: Education

    Denise Karis

    Preach hands for the education shout out! Mother stare for cause I thought you really ate a frog. Smiles for Amy!

    Amy & Jordan

    Thank you!! :)

    Jacqueline Simmons

    Andy and I LOVE the Eat the Frog concept and have followed that rule for about a year. If something's bothering us or we're procrastinating we tell the other one that they need to just eat that dang frog and get it over with. ;)

    Amy & Jordan

    Yes!! Love it!! And you guys! :)